Motowatt
Activation
Advertising
Strategy
Web
A complete and tailored communication strategy to support the brand launch.
Strengthening the identity to ensure a flying start.
There is no success without a solid foundation. This is the key challenge in launching Motowatt's product. Before even speaking out and introducing its electric motorcycles to the market, it was necessary to take a step back. A unique personality already existed, so we set ourselves the challenge of strengthening it to ensure the brand's successful beginnings. As a springboard, we gave the existing elements a facelift and laid the foundations for a versatile universe in line with the brand's values.
How to develop a meticulous strategy to leave nothing to chance?
Thinking, preparing, and anticipating were the key words. From product promotion to trade show presence, from customized content for our target audience to presentation videos, we deployed all communication around Motowatt and its two flagship products. A sustainable strategy designed to support the brand's evolution over time and help it navigate each major stage from commercialization to customer loyalty.
Discover the Motowatt website
motowatt.fr